Return-Path: Sender: To: CNI-ANNOUNCE Date: Fri, 06 May 2011 12:26:54 -0400 Message-ID: X-Original-Return-Path: Received: from wonder-woman.cni.org ([192.100.21.33] verified) by cni.org (CommuniGate Pro SMTP 5.3.5) with ESMTPS id 14964216 for cni-announce@cni.org; Fri, 06 May 2011 11:37:15 -0400 X-Original-Message-Id: From: "Joan K. Lippincott" X-Original-To: cni-announce@cni.org Content-Type: multipart/alternative; boundary=Apple-Mail-8--28512280 Mime-Version: 1.0 (Apple Message framework v936) Subject: New JISC resources on maximizing web resources X-Original-Date: Fri, 6 May 2011 11:36:42 -0400 X-Mailer: Apple Mail (2.936) --Apple-Mail-8--28512280 Content-Type: text/plain; charset=WINDOWS-1252; format=flowed; delsp=yes Content-Transfer-Encoding: quoted-printable I highly recommend these new publications from the Joint Information =20 Systems Committee (JISC) of the UK. They treat such hot topics as =20 search engine optimization, building good web resources, promoting =20 content, and using the social web for your organization's resources. -Joan Lippincott, CNI **For Information ** Maximising the effectiveness of your online resources The proliferation of computing and network devices has meant that, =20 over the past 10 years, the internet has become the primary driving =20 force in the access, use and engagement with information. Easy access =20= for all to simple social networking and the explosion in =20 interconnectedness has also turned marketing on its head forever. In an age when media, business, government and almost every aspect of =20= modern society vies for the users=92 attention, how can we ensure that =20= the resources that are being created through public funds reach and =20 engage with their constituent audiences? The reports, guides and case studies below summarise the key =20 principles in maximising your online effectiveness and present a =20 condensed version of the highly successful series of workshops =20 commissioned by the Strategic Content Alliance and undertaken by JISC =20= Netskills in 2010. Pictures, videos and materials from the workshops =20 which supplement this work can also be found at: = http://scamore.eforum.org/cgi-bin/default?section=3Dabout Guide to maximising your online presence1 (PDF) A checklist for value from the internet2 (PDF) Reports from the field =96 Experiences from those =91at the coalface=92 =20= April 20113 (PDF) If you have any questions or queries, please do not hesitate to =20 contact me. Best wishes Sarah Fahmy Manager Strategic Content Alliance The Joint Information Systems Committee (JISC) 1st Floor, Brettenham House 5, Lancaster Place London, WC2E 7EN Tel: 0203 006 6075 Mob: 07891 501192 Email: sarah.fahmy@jisc.ac.uk Web: http://www.jisc.ac.uk/contentalliance Building Bridges to e-Content with the Strategic Content Alliance= --Apple-Mail-8--28512280 Content-Type: text/html; charset=WINDOWS-1252 Content-Transfer-Encoding: quoted-printable

I highly recommend these new publications from = the Joint Information Systems Committee (JISC) of the UK.  They = treat such hot topics as search engine optimization, building good web = resources, promoting content, and using the social web for your = organization's resources.

-Joan Lippincott, CNI

**For Information **

Maximising = the effectiveness of your online resources

The = proliferation of computing and network devices has meant that, over the = past 10 years, the internet has become the primary driving force in the = access, use and engagement with information. Easy access for all to = simple social networking and the explosion in interconnectedness has = also turned marketing on its head forever.

In an age = when media, business, government and almost every aspect of modern = society vies for the users=92 attention, how can we ensure that the = resources that are being created through public funds reach and engage = with their constituent audiences?

The = reports, guides and case studies below summarise the key principles in = maximising your online effectiveness and present a condensed version of = the highly successful series of workshops commissioned by the Strategic = Content Alliance and undertaken by JISC Netskills in 2010. Pictures, = videos and materials from the workshops which supplement this work can = also be found at: 

  • Guide to = maximising your online = presence1 (PDF)
  • A = checklist for value from the = internet2 (PDF)
  • If you have any questions or queries, please do not hesitate = to contact me.
     
    Best wishes
     
    Sarah = Fahmy
    Strategic = Content Alliance
    The Joint = Information Systems Committee (JISC)
    1st Floor, Brettenham = House
    5, Lancaster = Place
    London, WC2E = 7EN
    Tel: 0203 = 006 6075
    Mob: 07891 = 501192
    = --Apple-Mail-8--28512280--